To acknowledge the International Day of Clean Air for blue skies and how important clean air is for health, productivity, the economy and the environment. World over, cities are promoting solutions that improve air quality -- this explains the recent spike in cycling, even in India.
While cars are responsible for contributing to air pollution, cycles are truly the only non-emission form of mobility there is.
A few weeks ago, we celebrated our 74th Independence day. On August 15, Jhatkaa.org was joined by people across the country in imagining a different kind of freedom - Freedom from fuel - Do paiyyon wali Azadi.
In collaboration with BYCS India (Bicycle Mayors of India), more than 25 cities joined the CycleNow.in movement to demand a cycling infrastructure.
These included big and small cities -- from Trivandrum to Delhi, from Mumbai to Guwahati. Citizens and cycling enthusiasts hit the streets with their cycles, went for a spin and took to social media to share stories, posted images, videos, and more, to #Resetwithcycling. It’s been equal parts inspiring and heartening to witness.
Across our 25 petitions, more than 20000+ people joined the movement. We got an overwhelming response on our two cycling related videos and created a nationwide buzz about cycling.
More than 6 lakh people saw the two videos created by Jhatkaa.org. Thousands came on the streets and used the #Resetwithcycling. The campaigns across the city not only highlighted the need for better cycling infrastructure but also demands of those who use cycle as only means of transportation.
August 15th created a huge momentum for the campaign. This is a positive step towards not just for cycling enthusiasts but also for our environment.
(The first-ever International Day for Clean Air and Blue Skies is on 7th September 2020. We’re collecting voices on issues such as air pollution, stubble burning, vehicular emissions, cycling from all parts of India. This is your chance to share your story with us!)
(The views expressed in the article are the author’s own. Let Me Breathe neither endorses nor is responsible for them.)